This Privacy Policy describes how shellmiddy.com (the "Site" or "we") collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by email at customerservice@shellmiddy.com or by mail using the details provided below:

ShellMiddy Inc., P.O. Box 340921 Tampa, FL 33694, United States

 

Collecting Personal Information

When you visit the Site, we collect information about your device, your interaction with the Site, and the knowledge necessary to process your purchases. We may also collect additional information if you contact us for customer support. This Privacy Policy refers to any information about an identifiable individual (including the information below) as "Personal Information." See the list below for more information about what Personal Information we collect and why.

• Device information
• Purpose of collection: to load the Site accurately for you and to perform analytics on Site usage to optimize our Site.
• Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels 
• Disclosure for a business purpose: shared with our processor Shopify, Apple, PayPal, and other Order, Fulfillment, and Shipping partners
• Personal information collected: version of web browser, I.P. address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site 
• Order information
• Purpose of collection: to provide products or services to you to fulfill our contract, process your payment information, arrange for shipping, provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
• Source of collection: collected from you.
• Disclosure for a business purpose: shared with our processor Shopify, Sales Channels, Payment Gateways, Shipping, and Fulfillment companies. 
• Personal information collected: name, billing address, shipping address, payment information (including credit card numbers, other payment methods, email address, and phone number.
• Customer support information
• Purpose of collection: Ordinary Business, Orders, Newsletters, and Customer Support
• Source of collection: Email, Orders, Account Creation, Newsletter Sign up
• Disclosure for a business purpose: Ordinary Business, Orders, Newsletters, and Customer Support
• Personal information collected: Ordinary Business Orders, Newsletters, and Customer Support
• Purpose of collection: to provide customer support.
• Source of collection: collected from you
• Disclosure for a business purpose: Ordinary Business, Orders, Newsletters, and Customer Support
• Personal information collected: Ordinary Business Orders, Newsletters, and Customer Support

Minors

The Site is not intended for individuals under the age of accountability. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.

 

 

(SMS Text Marketing):

When you sign up for SMS text marketing, ShellMiddy is committed to safeguarding the privacy and security of your personal information. We will not sell, trade, or disclose your phone number or any other customer information obtained through SMS text marketing to third parties without your explicit consent, except as required by law. Your phone number and personal data collected for SMS text marketing will be used solely for the purpose of delivering marketing messages related to ShellMiddy's products, services, promotions, and other relevant updates. We may share your information with trusted third-party service providers who assist us in managing and delivering our SMS text marketing campaigns. By opting in to our SMS text marketing, you acknowledge that while we take reasonable measures to protect your information, no data transmission over the internet or wireless network can be guaranteed to be 100% secure. You have the right to opt out of receiving marketing text messages at any time by following the instructions provided in the messages or by contacting our customer support.

 

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

• We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
• We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.
• We use partners to order, print, fulfill and ship our customer orders.

Behavioral Advertising

As described above, we use your Personal Information to provide targeted advertisements or marketing communications that may interest you. For example:

•  We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
•  We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases, through cookies or other similar technologies (which you may consent to, depending on your location).
•  We may use Shopify Audiences to help us show ads on other websites with our advertising partners to buyers who made purchases with other Shopify merchants and may also be interested in what we offer. We also share information about your use of the Site, your orders, and the email address associated with your purchases with Shopify Audiences, through which other Shopify merchants may make offers you may be interested in.
• We use Pinterest, Facebook, Instagram, Twitter, TikTok, Snapchat, Youtube, and Etsy.

For more information about targeted advertising, you can visit the Network Advertising Initiative's ("NAI") educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt-out of targeted advertising by:

FACEBOOK - https://www.facebook.com/settings/?tab=ads

GOOGLE - https://www.google.com/settings/ads/anonymous

• BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: https://optout.aboutads.info/.

 

Using Personal Information

We use your personal information to provide our services to you, which include: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Lawful basis

According to the General Data Protection Regulation ("GDPR"), if you are a resident of the European Economic Area ("EEA"), we process your personal information under the following lawful bases:

• Your consent;
• The performance of the contract between you and the Site;
• Compliance with our legal obligations;
• To protect your vital interests;
• Our legitimate interests do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the 'Your right's section below.

Automatic decision-making

Suppose you are a resident of the EEA. In that case, you have the right to object to processing based solely on automated decision-making (which includes profiling) when that decision-making has a legal effect on you or otherwise significantly affects you.

We DO NOT engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or significant effect on you.

Services that include elements of automated decision-making include:

• Temporary blacklist of I.P. addresses associated with repeated failed transactions. This blacklist persists for a small number of hours.
• Temporary blacklist of credit cards related to blacklisted I.P. addresses. This blacklist continues for a small number of days.

Selling Personal Information 

We do not sell personal information. We are unaware of any business affiliates in the business cycle from orders to fulfillment that sell personal information. We collect the required information for ordinary business purposes.

 

Your rights

GDP

Suppose you are a resident of the EEA. In that case, you have the right to access the Personal Information we hold about you, port it to a new service, and ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above. [

Your Personal Information will be initially processed in Ireland and then transferred outside Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify's GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

CCPA

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the 'Right to Know), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above. 

Please contact us at the address above if you would like to designate an authorized agent to submit these requests on your behalf.

 

Cookies

A cookie is a small amount of information downloaded to your computer or device when you visit our Site. We use several cookies, including functional, performance, advertising, and social media or content. Cookies improve your browsing experience by allowing the website to remember your actions and preferences (such as login and region selection). This means you don't have to re-enter this information each time you return to the Site or browse from one page to another. Cookies also provide information on how people use the website, for instance, whether it's their first time visiting or if they are frequent visitors.

We use the following cookies to optimize your experience on our Site and to provide our services.

https://www.shopify.com/legal/cookies 

Cookies Necessary for the Functioning of the Store

   Name Function Duration 

    _ab Used in connection with admin access. 2y  

  _secure_session_id Used in connection with navigation through a storefront. 24h  

  _shopify_country Used in connection with checkout. session  

  _shopify_m Used for managing customer privacy settings. 1y  

  _shopify_tm Used for managing customer privacy settings. 30min  

  _shopify_tw Used for managing customer privacy settings. 2w  

  _storefront_u Used to facilitate updating customer account information. 1min  

  _tracking_consent Tracking preferences. 1y  

  c Used in connection with checkout. 1y  

  cart Used in connection with shopping cart. 2w  

  cart_currency Used in connection with shopping cart. 2w  

  cart_sig Used in connection with checkout. 2w  

  cart_ts Used in connection with checkout. 2w  

  cart_ver Used in connection with shopping cart. 2w  

  checkout Used in connection with checkout. 4w  

  checkout_token Used in connection with checkout. 1y  

  dynamic_checkout_shown_on_cart Used in connection with checkout. 30min  

  hide_shopify_pay_for_checkout Used in connection with checkout. session  

  keep_alive Used in connection with buyer localization. 2w  

  master_device_id Used in connection with merchant login. 2y  

  previous_step Used in connection with checkout. 1y  

  remember_me Used in connection with checkout. 1y  

  secure_customer_sig Used in connection with customer login. 20y  

  shopify_pay Used in connection with checkout. 1y  

  shopify_pay_redirect Used in connection with checkout. 30 minutes, 3w or 1y depending on the value  

  storefront_digest Used in connection with customer login. 2y  

  tracked_start_checkout Used in connection with checkout. 1y  

  checkout_one_experiment Used in connection with checkout. session  

  Reporting and Analytics

   Name Function Duration 

    _landing_page Track landing pages. 2w  

  _orig_referrer Track landing pages. 2w  

  _s Shopify analytics. 30min  

  _shopify_d Shopify analytics. session  

  _shopify_s Shopify analytics. 30min  

  _shopify_sa_p Shopify analytics relating to marketing & referrals. 30min  

  _shopify_sa_t Shopify analytics relating to marketing & referrals. 30min  

  _shopify_y Shopify analytics. 1y  

  _y Shopify analytics. 1y  

  _shopify_evids Shopify analytics. session  

  _shopify_ga Shopify and Google Analytics. session  

  Other technologies for advertising and sales.

The time that a cookie remains on your computer or mobile device depends on whether it is a "persistent" or "session" cookie. Session cookies last until you stop browsing, and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience, and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser's "Tools" or "Preferences" menu. For more information on how to modify your browser settings or block, manage or filter cookies can be found in your browser's help file or through such sites as: www.allaboutcookies.org.

Additionally, please note that blocking cookies may not wholly prevent how we share information with third parties, such as our advertising partners. To exercise your rights or opt-out of specific uses of your data by these parties, please follow the "Behavioural Advertising" instructions above.

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to "Do Not Track" signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

 

Changes

We may update this Privacy Policy from time to time to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

We do not sell personal information.

 

USER DATA

We will maintain specific data that you transmit to the Site to manage the Site's performance, as well as data relating to your use of the Site. Although we perform regular routine backups of data, you are solely responsible for all data you transmit or related to any activity you have undertaken using the Site. You agree that we shall have no liability to you for any loss or corruption of any such data. As a result of this, you waive any right of action against us arising from any such loss or corruption of such data.

 

USER REGISTRATION

You may be required to register with the Site. You agree to keep your password confidential and will be responsible for all your account and password use. We reserve the right to remove, reclaim, or change a username you select if we determine, in our sole discretion, that such username is inappropriate, obscene, or otherwise objectionable.

 

We care about data privacy and security. Please review our Privacy Policy: https://shellmiddy.com/policies/privacy-policy . Using the Site, you agree to be bound by our Privacy Policy, which is incorporated into these Terms of Use. Please be advised the Site is hosted in the United States. Suppose you access the Site from the European Union, Asia, or any other region with laws or other requirements governing personal data collection, use, or disclosure that differ from applicable laws in the United States, then through your continued use of the Site. In that case, you are transferring your data to the United States. You expressly consent to have your data transferred to and processed in the United States. 

 

Opt Out Page

https://shellmiddy.com/pages/ccpa-opt-out

Complaints

As noted above, if you would like to make a complaint, please contact us by email or mail using the details provided under "Contact" above.

Suppose you are dissatisfied with our response to your complaint. In that case, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority or our supervisory authority. 

Last updated: 5/24/2022